Primary and Secondary research

Audience research:

• 
  Primary: 

. Interviews, surveys on if they watch the program or not
. i will make a focus group based on the target audience
. i will look at forums and groups to gain knoledge of their thoughts

• Secondary:

. Research on the internet, look in magazines  on the audience ie target audience who watches what and the amount of viewers ect.
. i will research how well a program fits with the locations
. look at audience reviews and suggestions
. look at surveys, poles and questionnaire answers

 

Product Research:

• Primary: 

. Interviews, surveys on  what products have been made that people like/ dislike
. i'll check the viewer times that are in connection with the most popular programs
. i'll create a focus group
. Think about the type of characters for my program

• Secondary:

. Research on the Internet, look in magazines  on the products others have made for shows

. i'll check the channel I'd like my product to be on and check the viewer counts
. i'll use specialies/ recomended websites for start ratings and information