Wednesday, 21 November 2012
Wednesday, 14 November 2012
Primary and Secondary research
Audience research:
-
Primary:
. Interviews, surveys on if they watch the program or not
. i will make a focus group based on the target audience
. i will look at forums and groups to gain knoledge of their thoughts
. i will make a focus group based on the target audience
. i will look at forums and groups to gain knoledge of their thoughts
- Secondary:
. Research on the internet, look in magazines on the audience ie target audience who watches what and the amount of viewers ect.
. i will research how well a program fits with the locations
. look at audience reviews and suggestions
. look at surveys, poles and questionnaire answers
. i will research how well a program fits with the locations
. look at audience reviews and suggestions
. look at surveys, poles and questionnaire answers
Product Research:
- Primary:
. Interviews, surveys on what products have been made that people like/ dislike
. i'll check the viewer times that are in connection with the most popular programs
. i'll create a focus group
. Think about the type of characters for my program
. i'll check the viewer times that are in connection with the most popular programs
. i'll create a focus group
. Think about the type of characters for my program
- Secondary:
. Research on the Internet, look in magazines on the products others have made for shows
. i'll check the channel I'd like my product to be on and check the viewer counts
. i'll use specialies/ recomended websites for start ratings and information
. i'll use specialies/ recomended websites for start ratings and information
Friday, 9 November 2012
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